Skip to content
1

The approach

Our approach involved developing a range of digital advertising campaigns and holding a remote press conference to create a buzz about the campaign, social media management, as well as public relations services to ensure the greatest media coverage at all local, regional and international levels.

Challenge

Highlighting the importance of human fraternity and the need for all human beings of all nationalities, ethnicity and religion to come together on May 24, 2019 through the “Pray for Humanity” campaign to pray to God to protect humanity from the Corona epidemic. Pyramedia sought to ensure the largest media and promotional coverage of the campaign.
2
3

Result

The “Pray for Humanity” campaign has gained a high percentage of participation by celebrities, dignitaries, religious symbols and people all over the world. The hashtag #Pray_For_Humanity has the highest interactions (Trend) during the campaign period in Egypt, Saudi Arabia and the UAE.
Play Video

Related Projects

Al Ain Zoo Campaign

Pyramedia has sought, through its marketing and media services, to ensure the widest media and promotional coverage about Al Ain Zoo to the general public and highlight that the zoo offers new and exciting activities and facilities.

Read More »

JEWELLERY AND WATCH SHOW (JWS)

Pyramedia has sought, through its PR and media services, to ensure the widest media and promotional coverage and reach of the JWS to the general public and Jewellery enthusiasts across the GCC.

Read More »

The “Human Fraternity Messages” Campaign

Through the “Human Fraternity Messages” campaign, held for just 24 hours on February 4, 2021 as part of the Participation of the Higher Committee of Human Fraternity on The International Day of Human Fraternity, Pyramedia sought to ensure widespread promotion to gain the largest global participation and set a new Guinness World Record.

Read More »

ADIHEX

Obtained massive coverage through thousands of clippings, several TV interviews and a very high PR Value Rate for this world-class exhibition in local, regional and international media. Pyramedia was the main media arm for ADIHEX through PyraComms. Managed all the content whether it was social media posts, news articles or interviews; we published and handled all forms of media with ADIHEX. The publicity efforts allowed the exhibition to achieve high recognition among its target audiences and contributed to the growth and success of the show.

Read More »