Pyramedia wanted to preserve the region’s love for poetry after the creation of Million’s Poet so they began producing Prince of Poets. The new project’s goal was to cater to the audience of the Arab world and to built on their traditions. Along with the production of the TV competition, Pyramedia established a magazine and website along with the Prince of Poets channel.
Highlighting, reviving and expanding the poetry in the Arab world for an audience consisting of diverse cultures and nationalities. Presenting, designing and producing the show in a modern style using the latest production technology. However, this was a large-scale project assigned to Pyramedia, causing Pyramedia to unleash their full range of media services and creativity in order to fully capture the essence, identity and function of this television production project.